Sales agents are often seen as the face of a company,
and they play a vital role in building relationships with customers. However,
in today’s digital age, e-commerce websites are increasingly taking over the
role of sales agents.

There are several reasons why e-commerce websites are
becoming more popular than sales agents. First, e-commerce websites offer a 24/7 shopping experience. Customers can browse and purchase products at any time of day or night, which is convenient for busy people. Second, e-commerce websites provide a wide range of products and services, which can be difficult for sales agents to match. Third, e-commerce websites are often more affordable than sales agents, as they do not have the same overhead costs.

In addition, customers are increasingly preferring to order online rather than in person. This is because online shopping is more
convenient, and customers can compare prices and read reviews before making a purchase. Sales agents, on the other hand, may not be able to visit customers when they need them. This is because sales agents are often on the road, and they may not be able to accommodate customers’ schedules.

As a result of these factors, sales agents are under
pressure to adapt to the changing landscape. They need to find ways to add value to their customers, and they need to be more responsive to customer needs. In order to do this, sales agents need to focus on building relationships with customers, providing excellent customer service, and offering a wide range of products and services.